THE TOURISM INDUSTRY IN MALAYSIA TOURISM ESSAY     2100w

This chapter includes parts. Part 1 is about the background of the tourism industry in Malaysia. Part 2 is about the problem statement. The following part is about the objectives of study and hypotheses of the study. Last part is significance of the study.

 The tourism industry in Malaysia can be considered as one of the most important and strategic industries in the Malaysia sector. Compared with other industry sector in Malaysia, the tourism industry has been estimated to boost the Gross Domestic Income so that Malaysia can be a developed nation by 2020. For example, the estimation about China tourism industry is expand accordingly to Table 1 with market share of 8.6% and will have a drastically growth in future around 8.0% in year 2020.

Since the china have focusing on increase the tourism industry to boost the gross domestic income, Malaysia government are also trying to promote Malaysia as tourism country especially through a lot of advertising from inside or outside of Malaysia region. Currently, there are advertising Malaysia tourism industry with the slogan of ‘Malaysia Truly Asia’.

The Malaysia tourism industry are developing because from the above table 2 show that the number of hotel was supply in Malaysia are there same amount that is 2,373 from to 2008 to 2009 but the number of hotel in every state are increasing especially for Kuala Lumpur, Selangor, Perak, Pulau Pinang, Johor and Sabah . There are only two state which numbers of hotel are decreasing are Putrajaya and Pahang. Furthermore, the total numbers of room supply are increasing about 1.9% from 165739 rooms to 168844 rooms for 2009. According to the table 2, there are increasing numbers of hotel and rooms by state showing the trend of tourist are increasing.

The tables 3 are showing the number of tourist arrival from outside of Malaysia o