Communications   

Associate Level Material Appendix B Audience-Focused Communication Matrix Use the matrix to complete the information. Write 3-4 sentences for each item. • What are some audience characteristics you need to consider? • What communication channels would be appropriate and why? • What would you do to ensure your message is effective? • What are some considerations you must keep in mind given the diversity of the audience? |Audience-Focused Communication

ICT stands for Information Communications Technology. ICT refers to any device or system that allows storage, sending and receiving of digital information. For example, personal computers, digital television, email, and smart phones etc.

Word processing: E.g. Microsoft Word: Write letters, reports etc. Spreadsheets: E.g. Microsoft Excel. Analyze financial information & calculations. Database software: E.g. Oracle, Microsoft Access. Managing data in many forms, from lists etc. Presentation software: E.g. Microsoft PowerPoint; make