BRANDING BANGLADESH

1194 Words

Bangladesh is a country of natural beauty. She is blessed with endowment of almighty. A paper by Majbritt (2010) argues that the six (at present 7) Bangladeshi Division offers both individually and combining a variety of natural and cultural destinations suitable for tourist attractions. Bangladesh is all about Nature. The world thinks of Bangladesh as poor, flood-ravaged, and more of a disaster zone than a travel destination. In some respects, the world is right but hiding behind these images is a country with a rich history, a strange beauty, and some interesting attractions. These are the key attributes that can actually brand a country like Bangladesh. For branding Bangladesh tourism offers immense potentiality for employment generation, poverty alleviation and maintaining ecological balance.Scope and Research Method: