ICT stands for Information Communications
Technology. ICT refers to any device or system that allows storage, sending and
receiving Associate Level Material Appendix B Audience-Focused Communication Matrix Use the matrix to
complete the information. Write 3-4 sentences for each item. • What are some
audience characteristics you need to consider? • What communication channels
would be appropriate and why? • What would you do to ensure your message is
effective? • What are some considerations you must keep in mind given the
diversity of the audience? |Audience-Focused Communication